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About Ideal Standard

Ideal Standard

Ideal Standard: The Go-To Destination for Premium Bathroom Solutions

Ideal Standard is the go-to brand when it comes to creating a luxurious and functional bathrooms. With a legacy spanning over 100 years and founded in 1901, Ideal Standard is a leading UK-based provider of high-quality bathroom solutions that are designed to meet the needs of modern-day homeowners.

From stylish bathroom suites and innovative showering solutions to advanced bathroom technologies and accessories, Ideal Standard has a comprehensive range of products that cater to every taste and budget. Whether you're renovating your existing bathroom or designing a new one from scratch, Ideal Standard has everything you need to create a space that's both beautiful and functional.


Who are Ideal Standard?

Made in Britain

Did you know that Ideal Standard is one of the few providers that still manufacture many of their products in the UK? Ideal Standard’s factory is based in Armitage, Staffordshire and they are one of the leading manufacturers in Europe.

Because many Ideal Standard products are manufactured in the UK, it means a lower carbon footprint for European and UK deliveries as products reach their forever homes with less mileage.

The Ideal Fit

Everything from Ideal Standard is made to complement each other, for an easily achieved seamless bathroom. Ideal Standard manufactures bathroom products across basin taps, baths, toilets & cisterns, basins and bathroom furniture.


Outside of this, Ideal Standard are committed to creating meaningful change in their environmental goals to work towards carbon neutrality and a circular economy. This means that they use recycled and sustainably sourced materials wherever feasible.

Frequently Asked Questions about Ideal Standard

To help you get a better understanding of what makes Ideal Standard the go-to destination for premium bathroom solutions, we've put together a list of frequently asked questions.

What types of products does Ideal Standard offer?

Ideal Standard offers a comprehensive range of bathroom products, including basin taps, baths, toilets & cisterns, basins and bathroom furniture

What are some of the unique features of Ideal Standard products?

Ideal Standard products are designed to be both beautiful and functional. They feature innovative technologies that enhance the user experience, such as water-saving features, easy-to-clean surfaces, and ergonomic designs.

What is the warranty on Ideal Standard products?

Ideal Standard offers a warranty on all of its products, which varies depending on the type of product. Generally, the warranty period ranges from 1-25 years.

Where can I buy Ideal Standard products?

Ideal Standard products are available at a wide range of retailers, including bathroom showrooms, online retailers, and home improvement stores. We recommend opting for a retailer with a wide selection of the brand’s products, especially if you are renovating a bathroom, to ensure you can choose from a range of products that match each other. 

The range of Ideal Standard products available at Tap Warehouse is fantastic. We stock Ideal Standard basin taps, baths, toilets & cisterns, basins and bathroom furniture making it easier than ever to create the bathroom of your dreams.  

Is Ideal Standard a good brand?

Yes, Ideal Standard is a highly respected and reputable brand in the bathroom industry. With over 100 years of experience, they have established a strong reputation for providing innovative, stylish, and high-quality bathroom products that are built to last. Overall, Ideal Standard is a reliable and trustworthy brand that offers excellent value for money.

Are Ideal Standard products easy to install?

Yes, Ideal Standard products are designed for easy installation. They come with clear instructions and are designed to fit seamlessly into your bathroom.

In conclusion, Ideal Standard is a brand that's synonymous with premium bathroom solutions. With its comprehensive range of products, innovative designs, and commitment to sustainability, Ideal Standard is the ideal choice for anyone looking to create a beautiful and functional bathroom. So, whether you're renovating your existing bathroom or designing a new one from scratch, be sure to check out Ideal Standard's range of products.

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